An Open Auction is excellent for when you scale your media buys across screens and exchanges using the right audience signals. It also takes advantage of real-time optimization, because your campaigns profit from being able to reach the right customer at the right time. And, Open Auctions give you full flexibility, allowing you to skip impressions that are less valuable based on your audience settings Read More.. OlayinkaOyelamiTechnologies Blog: Get Insight Into the Technologies and Roles You’d ... : Programmatic technology enables you to automate your marketing efforts at every stage of the journey, with the proliferation of digital a...
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